These is nothing short of awesome. The current commercial on CCTV (Chinese television) for the 2012 NBA Playoffs features a very cool set of animations. Depicting the team logos of the competing teams, it also shows the star players that will compete for each team, as well as the injured Dwight Howard. Tim Duncan looks like he has used 10 years worth of anti-aging cream. Derrick Rose looks remarkably like Ronnie Brewer. And watching this animation, I could swear that Blake Griffin was Eurasian…
Other television networks watching this could learn a lot on how to promote the NBA Playoffs.
http://youtube.com/watch?v=O9_dDCcchkY